Veer\'s theatrical promo to be unveiled tomorrow

Aamir Khan the perfectionist has been setting the trend for quite some time now, the latest being the fashion in which he unveils his films and following in his footsteps is the Salman Khan starrer Veer. Eros will be holding a press conference tomorrow where the promos of the film will be unveiled. Producer Vijay Gilani confirms the development. "Yes we will be having a press conference on the 25th of November wherein we will be unveiling the film as well as the promos." When asked about following Aamir's style of publicising films, he says, "No. I am not following him. In fact I don't even know what was done to unveil 3 Idiots, this concept I had planned a long way back." Gilani adds, "Once the promos are launched, we will have a four minute promo of Veer run during every screening of De Dana Dan, scheduled to play at every theatre and multiplex that has the De Dana Dan prints." Salman, whose film Veer releases on January 22 next year, has also launched the film's blog today. Though the launch was a quiet one sans the usual flamboyance, it remains special. "You see today is Salman's dad Salim Khan's birthday, so he has planned this like a sort of gift to his father since the film is also based on a father-son relationship." The unique aspect here is that Veer has been scripted by Salman Khan himself. After years of research, Salman inked the story of what was to be his "dream project", which is also being touted as one of the biggest Bollywood films ever made. The film is set in the era of 1880 and is based upon the love story of a warrior "Veer" played by Salman himself and his clan of barbaric warriors "Pindharis", who were fearless warriors of the 19th century. While the story is written by Salman Khan, the screenplay and dialogues have been given by Shaktimaan and Sailesh Verma.